LEGO NINJAGO DRAGON CAM

LEGO’s Ninjago franchise has spawned a TV show, a movie, video games, a never-ending toy range and more. But kids still can’t get enough. So when we needed to show off new sets, we made a 24-hour ‘live’ stream that captured what the characters got up to behind-the-scenes. It was like a Pandacam but with dragons.

One Show Merit, D&AD Shortlist, Cannes Shortlist, Clio Silver, Webbys Finalist

We made a trailer to launch the 24 hour livestream.

And here’s some snippets from the stream itself.

Role: ACD
ACD: Simon Gibson
ADs: James Schumacher, Woohyun Lim
CWs: Chris Parker, Megan Plevy
GCD: Marie Ronn
ECD: Isaac Silverglate
Made with R/GA NY

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